Soulful Copywriting
For Wellness & Wedding Industry Professionals
Writing With Soul.
With the right words, we can create a clear message, reach an aligned audience and grow your business.
When words flow, connection grows.
We both know you didn’t build your dream business to spend all day writing about it.
I know you have plenty to say. You love what you do. But it’s not always easy to write about your work.
Luckily for you, I love transforming your thoughts and ideas into clear and meaningful words that speaks directly to your ideal clients.
Perhaps you’re a therapist or retreat host, a yoga teacher or studio, a life coach or nutritionist, a spa or wellness hotel looking to connect with clients who could really benefit from your services.
Or maybe you’re a wedding photographer or planner, bridal store, florist or venue owner ready to connect with the right couple and bring even more magic to their day.
What you offer is a gift that deserves to be shared.
I’ll help make your copy shine so you can earn more from the all of the wonderful things you do.
Attract more aligned clients with copy that speaks directly to people searching for a service like yours.
Transform interest into action with words that inspire and encourage people to get in touch, book or buy.
Show your value clearly so potential clients instantly see why your service is the right choice for them.
Lighten your work load so you can stop losing sleep over finding that perfect sentence flow. I’ll write while you focus on what you do best.
Don’t we make the perfect team?
Meet Erin
Wellness & Wedding Copywriter, Holistic Therapist & Published Poet.
I’m your typical writer. A bookworm with a typewriter on my desk, listening to the sound of soft rain. I also love everything wellness: wild swimming, holistic therapies, and yes, I do have a few crystals in my pocket.
My love of words began all the way back in primary school, writing stories on rainy afternoons to the glow of a candle. So I carried on writing throughout school, and graduated from university with a First Class BA in English and Creative Writing, which landed me my graduate marketing role.
But corporate life wasn’t for me, so I followed my passion for all things holistic and trained as a Holistic Therapist. Still, I missed that satisfying tap of keys, the freedom of the blank page. And that’s how I found my way here.
Oh, and I recently got engaged — hence the wedding part. ✨
I’m Right For You If…
You’re in the wedding or wellness industry and are struggling to find the right words.
You could talk for hours about your work, but when it comes to writing blogs, web pages, or social posts, the words just don’t seem to flow (or maybe you have all the ideas, just not the time).
You want to grow your business and attract aligned clients without using the same old clichés or AI -which tends to read like a soul-less robot (sorry chat gpt).
You’re ready for some authentic copy that stays true to your story and sounds just like you.
Because every brand is different, your copywriting quote will be tailored specific to your business’s needs.
Share Your Story
You are so much more than a business owner.
You create moments that heal, inspire, and stay with people forever.
Basically, you help make the world a much better place!
But starting a business is a bit like writing a story.
Your brand becomes the story you want the world to read. And when people truly connect with that story, it’s easier for them to see how your work can make a difference.
I know that putting your clients first is a priority, and between all the admin, organisation, and providing a quality service - it’s easy not always easy to find the time to write about all the amazing things you do.
That’s why I’m here.
I can help you tell your brand’s story so that you can make a bigger impact. When I create copy for you, I look at your business through a holistic lens, considering the mind, body, and soul of your work so that you can connect with the right audience for your business.
Mind – Your vision, purpose, essentially the reason you do what you do.
Body – Your product or services, how you offer them, and how they can benefit your clients.
Soul – Your unique story, the “why” that draws clients to you and sets you apart.
Together, we can reach more aligned clients, increase your following, manifest abundance and share your story louder than a gong bath on a Sunday morning (or wedding bells on a Saturday afternoon). 🔔
Yoga and Movement with Morgan
"Working with Erin was so easy and uplifting. She understood the heart behind my yoga practice and turned it into words that feel true to me. I’ve noticed more students reaching out who really connect with what I offer."
Marcus Rice Wedding Photography
“My website really needed a rewrite — and writing about my work isn’t something I find easy. Erin has made such a difference to my website. It reads beautifully, speaks to the right clients, and most importantly, it still sounds like me.”
Words with soul that help your business grow.
BOOK YOUR FREE CONSULTATION CALL
If you’re interested in working with me, I’d love to here from you! All you need to do is fill out some info below and I’ll be in touch shortly.